George leads the analytics team at Lyft, where he joined as the first analytics hire and scaled the team over the last 5 years. He's worked on problems across a number of different business areas, including growth, marketplace, operations, and finance. Prior to Lyft, he worked as a data scientist at the crowdfunding platform Indiegogo and in fixed income research at Morgan Stanley. George is passionate about using data and scientific rigor to drive decision-making.